It’s a head-scratcher. Although most people work hard, not everyone is willing to play hard, at least when it comes to taking their earned vacation time. According to the U.S. Travel Association, American workers fail on average to use nearly five vacation days a year. This not only results in less productive employees, but it can also...
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By the Editors at Prose
Although travel guides will always be in vogue, today’s voyagers rely heavily on travel websites and social media to spark ideas and book their excursions. Between people who are planning vacations and those who are dreaming about them, plenty of people are interested in visiting your website and blog. By offering great content that assist...
By the Editors at Prose
In the online marketing game, residential real estate agents have a steep mountain to climb. With hundreds, if not thousands, of agents and brokers in each city, there’s a lot of competition for a few prime Google spots. But the situation isn’t as bleak as you might fear — only a small percentage of your competitors are...
By the Editors at Prose
Educating prospective customers about your insurance products and services can be a challenge.
Many people don’t fully understand the importance of insurance to their own financial well-being. And younger consumers may seem beyond your reach, particularly the 60 percent of millennials who believe it’s more important to pay for expenses...
By the Editors at Prose
Of all the industries that can benefit from content marketing, healthcare professionals may stand to gain the most. As a healthcare brand, you have a monopoly on the most important ingredient of content marketing: relevance.
While marketers in other industries have to devote precious resources to brainstorming topics, doing A/B testing, and running analytics, healthcare...